James Pinchbeck

Chief Marketing Officer BA (Hons), DipM, FloD

James is a highly experienced marketeer who has over 25 years experience of leading on marketing for professional firms. As the firm’s Chief Marketing Officer, he is responsible for the strategic development of the firm’s marketing and managing its delivery and fulfilment in line with firm’s growth strategy. He is also responsible for Streets Law and its specialist sector provisions which include Streets Media, Mark Carr & Co and Streets Bloodstock as well as the firm’s financial services provision.

James is lead Director of SBC Global Alliance, the firm’s global association of leading independent firms providing audit, tax, accounting, assurance and business advisory services around the world.

As part of his wider interest in enterprise and education, he is a non-executive director and Chair of the regional enterprise agency NWES/NBV Enterprise Solutions Ltd, a Fellow of the Institute of Directors, a past Branch Chairman for Greater Lincolnshire and currently Regional Ambassador in the East Midlands for Governance and Policy Voice.

He is Chair of the University of Lincoln International Business School Advisory Board and also chairs the Greater Lincolnshire Local Enterprise Partnership Growth Hub Business Advisory Panel.

In 2012 he joined Lincoln College Board of Corporation and from 2017 to 2023 he was Board Chair.

In 2020 James was awarded IoD Non-Executive Director of the Year for the Midlands.